App Creatives iPhone & iPad app developers

           UK iPhone & Android Application Developers

AppCreatives - In the press


For press enquiries please click on the "Contact Us" link at the top of the page. Our press manager will respond within 24 hours.



:: AppCreatives latest videos ::

Don't get left behind: why every company needs a smartphone app

Russell Berry, Director of AppCreatives - Don't get left behind: why every company needs a smartphone app

Russell Berry, Sales Director of AppCreatives, saw a gap in the market for a smartphone application development business - and filled it. Russell sees the smartphone app as an essential for companies that rely on their website for business. Comparing the app revolution to "a rebirth of the internet", Russell explains that our human habits have changed with technology. Without an app for your company, users cannot fully access what your company has to offer on the move: if you don't jump in, a competitor will.

More articles



Why mobile phones are set to replace the wallet for making purchases.

Russell Berry, Director of AppCreatives - Why mobile phones are set to replace the wallet for making purchases

Russell Berry, Sales Director of AppCreatives, Discussing how established is NFC (Near Field Communication) in the UK so far and how is it set to revolutionise consumer habits. NFC is the next big thing with regards paying for items using your mobile device.


:: Our latest articles ::


Men's Health

How to build your own app

(Article written by AppCreatives Russell Berry - Nov 1st 2011)
Men's Health Magazine - Over 27m people in the UK download apps, spending millions each day. Use our guide to build your own – and carve yourself a lucrative niche.

Read the full article - How to build your own app





App Creatives - Russell Berry

The main benefits of Native Apps over Web Apps

(Article written by Russell Berry - January 29th 2014)
One of the first questions we get asked is what are the major benefits of a native app over a web app? Native apps have the edge for main reasons.

Read the full article - The main benefits of Native Apps over Web Apps





App Creatives - Russell Berry

Huge growth in retail apps predicted for 2014

(Article written by Russell Berry - December 9th 2013)
Retailers who have enabled smartphone & tablet apps for their customer base have reaped the rewards if the latest Black Friday figures are anything to go by. According to Bloomberg business week Mobile traffic accounted for a whopping 32 % of site visits, a massive 45 % increase on last year.

Read the full article - Huge growth in retail apps predicted for 2014





App Creatives - Russell Berry

Which platform for app development – iOS or Android?

(Article written by Russell Berry - October 17th 2013)
At AppCreatives our clients often ask which platform should they develop their app onto first. The answer used to always be iOS first, then Android. However nowadays the answer requires a little more thought. Here are AppCreatives top 3 considerations in choosing the right platform for your app launch.

Read the full article - Which platform for app development – iOS or Android?





Top 12 new & useful features on iOS7  Top 12 new & useful features on iOS7

(Article written by AppCreatives Russell Berry - September 20th 2013)
There are lots of great new features on iOS7 that we like here at AppCreatives – read our guide to the most useful features!

Read the full article - Top 12 new & useful features on iOS7





How to create an App  How to create an App

(Article written by AppCreatives Russell Berry - July 24th 2013)
At Appcreatives we get asked on a daily basis how to go about creating a mobile app. There are certainly some key factors that go into creating your app. We suggest the following.

Read the full article - How to create an App





Top 5 tips for creating a successful App  Top 5 tips for creating a successful App

(Article written by AppCreatives Russell Berry - June 28th 2013)
When it comes to app development many of our clients have only considered the costs to build the app, and the money they could make from downloads. To ensure a successful app Russell Berry, Director at Appcreatives.co.uk shares these 5 top crucial tips.

Read the full article - Top 5 tips for creating a successful App





App Creatives - Russell Berry

Native apps huge growth over HTML5 at AppCreatives

(Interview held with AppCreatives Russell Berry - June 16th 2013)
“Over the last twelve months, we have seen a significant drop in customers who are looking to build HTML5 universal apps. Subsequently we have increased our app development team by 50% to cope with a huge native app demand.” said Russell Berry, Director, AppCreatives.

Read the full article - Native apps huge growth over HTML5 at AppCreatives





How soon will we be paying for everything via mobile phones  How soon will we be paying for everything via mobile phones?

(Article written by AppCreatives Russell Berry - Jul 4th 2012)
Whether or not you want to implement a mobile payment gateway, you’ll be missing out on all kinds of opportunities if you don’t. With a number of new products and services that let consumers pay for products using a smartphone.

Read the full article - How soon will we be paying for everything via mobile phones?





Taking payments from customers via mobile apps  Taking payments from customers via mobile apps

(Article written by AppCreatives Russell Berry - May 16th 2012)
As the growth of smartphone adoption increases across the globe, so too has their attractiveness as a mobile payment device. Starbucks, for instance, says that last year more than 26 million in-store transactions were paid for on mobile phones via the Starbucks Card mobile app.

Read the full article - Taking payments from customers via mobile apps





Top 10 mobile apps for small businesses  Top 10 mobile apps for small businesses

(Article written by AppCreatives Russell Berry - Feb 27th 2012)
Many of the most popular apps enable you to mobilise desk-based operations, such as accounts and customer relationship management, allowing you to service your customers and win prospective business regardless of whether you're in the office or not.

Read the full article - Top 10 mobile apps for small businesses





How to use QR codes in a small business  How to use QR codes in a small business

(Article written by AppCreatives Russell Berry - Oct 3rd 2011)
You may have already seen QR codes—those funny-looking, square barcodes—on direct mail pieces or advertisements around the tube. With the ubitiquious uptake of smartphones, more businesses are using QR codes as part of their marketing and communications.

Read the full article - How to use QR codes in a small business





UTalk Marketing - Android v Apple Apps – where should your marketing budget go?  Android v Apple Apps – where should your marketing budget go?

(Article written by AppCreatives Russell Berry - Jul 27th 2011)
Currently, the mobile app market is largely split between Apple’s iPhone and devices powered by Android, the mobile operating system developed by Google. BlackBerry has set up its own marketplace, BlackBerry App World - but that seems to be nowhere when compared with the Android App Store or the iPhone App Store.

Read the full article - Android v Apple Apps – where should your marketing budget go?





NetImperative - Where Are All The Android Apps?  Where Are All The Android Apps?

(Article written by AppCreatives Russell Berry - Jun 9th 2011)
With notebook and tablet manufacturers blaming a lack of applications for weak sales of the first generation Android tablets, Russell Berry, MD of AppCreatives.co.uk a leading UK producer of mobile applications wonders why there are so few Android 3.0 specific apps and whether this is entirely to blame for poor sales?... 

Read the full article - Where Are All The Android Apps?





Technology Weekly - Mobile Wallets - what you need to know  Mobile Wallets - what you need to know

(Article written by AppCreatives Russell Berry - Nov 30th 2010)
The whole idea behind the mobile wallet is that consumers will soon be able to use their mobile device as an extension of their wallet. So instead of setting off every morning with your mobile phone, wallet and keys, just your mobile and keys ought to do it.... 

Read the full article - Mobile Wallets - what you need to know





UTalk Marketing - Why the mobile is set to replace the wallet for making purchases  Why the mobile is set to replace the wallet for making purchases.

(Article written by AppCreatives Russell Berry - Nov 29th 2010)
With Google recently demonstrating their new Android phone which aims to replace credit cards and Apple's forthcoming iPhone 5 due to launch in spring 2011 containing an inbuilt near field communications chip (NFC), mobile payments on the go are getting closer to reality. Russell Berry, founder of AppCreatives.co.uk explains what mobile wallets will mean to you.

Read the full article - Why the mobile is set to replace the wallet for making purchases





MobileBusinessBriefing.com - Breathing new life into apps with an in-app purchase  Breathing new life into apps with an in-app purchase

(Article includes comments by Russell Berry - Oct 12th 2010)
An in-app purchase enables developers a way of charging users for content and consumables through their existing mobile app. The user never leaves the application, and all the handling, accounting and billing is taken care of by the same mechanism as purchasing an application..... 

Read the full article - Breathing new life into apps with an in-app purchase





MobileBusinessBriefing.com - The iPad is not simply a larger iPhone  The iPad is not simply a larger iPhone

(Article includes comments by Russell Berry - Sept 6th 2010)
Apple has sold around seven million iPads since launching the tablet computer in April, with original sales forecasts for 2010 now upped to 12.9 million units. Despite most people thinking that the iPad is just a larger iPhone, our designers have found that there are big differences in the underlying specs of the iPad, especially its unique multitouch functions that make it a fundamentally different user experience.... 

Read the full article - The iPad is not simply a larger iPhone





Recombu.com - The secret lives of apps  The secret lives of apps

(Article includes comments by Russell Berry - Jul 26th 2010)
There’s no question that apps have changed the nature of mobile phone use. From a simple communications tool, the humble handset has morphed into a device capable of navigating us through unknown cities, entertaining us for hours and even supplementing reality... 

Read the full article - The secret lives of apps





Technology Weekly - Reviving dismal app sales  Reviving dismal app sales

(Article written by AppCreatives Russell Berry - Jul 5th 2010)
There’s many reasons why an app might suffer from a slump in downloads, from changes that Apple make within the iPhone App store through to increasing competition, but Russell Berry from AppCreatives.co.uk shares some successful methods that he’s deployed to help an app bounce back.. 

Read the full article - Reviving dismal app sales





UTalk Marketing - How to write a marketing strategy for your app  How to write a marketing strategy for your app.

(Article written by AppCreatives Russell Berry - May 18th 2010)
With so much competition in the App Store, trying to get your new app noticed, let alone downloaded and used more than once is an ongoing challenge for marketers. Russell Berry from AppCreatives.co.uk shares his strategies that may do the trick for you!.

Read the full article - How to write a marketing strategy for your app





Car Dealer Magazine - How your dealership can get an App  How your dealership can get an App.

(Article written by AppCreatives Russell Berry - May 17th 2010)
Car Dealer has recently launched an App for the iPhone, iPod Touch and iPad. Downloadable from the iTunes store now for 59p, the App digests content from our website in a user-friendly way for car dealers on the go. To celebrate its launch we chatted to the team behind the App to find out how car dealers should be utilising this new technology too.

Read the full article - How your dealership can get an App





Financial Times - What digital marketers need to know before developing a mobile app  What digital marketers need to know before developing a mobile app.

(Article written by AppCreatives Russell Berry - Feb 15th 2010)
"More users will likely connect to the internet via mobile devices than desktop PCs within five years," proclaimed the Mobile Internet Report in December. With stats like this, devising a marketing strategy for smartphones is vital. Now is the perfect time for digital marketers to create their own branded app and capture some of this growing market.

Read the full article - What digital marketers need to know before developing a mobile app





Linux - How to make money from your Android apps  How to make money from your Android apps.

(Article written by AppCreatives Russell Berry - Jan 17th 2010)
Before you start the development of your application you need to ask yourself the most important question of all – will people pay money for it? If your application is just something that you’re building for fun, then it doesn’t need to be financially viable. If it turns into something valuable in the future, then that’s great and the social bookmarking web service Delicious is probably one of the best examples of this.

Read the full article - How to make money from your Android apps





New Business - How to make money from a mobile app  How to make money from a mobile app.

(Article written by AppCreatives Russell Berry - Dec 1st 2009)
With the rise of appliance Stores like Apple's AppStore, Microsoft's Windows Marketplace, Nokia's Ovi, Russell Berry from AppCreatives.co.uk explores whether most apps are just fun distractions or whether there is a solid business and revenue opportunity behind them. Since Apple launched the App Store in July 2008, game developers have flocked to the iPhone, and as a result a majority of the 100,000 apps available for download are game-related.

Read the full article - How to make money from a mobile app





Technology Weekly - Why do I need a mobile app?  Why do I need a mobile app?

(Article written by AppCreatives Russell Berry - Nov 9th 2009)
More than 2bn apps have been downloaded via the Apple App Store since its launch in July 2008 and the rate of downloads continues to grow. Russell Berry from AppCreatives.co.uk explains why it’s essential you integrate a mobile app into your overall marketing mix. It’s been almost two years since the iPhone was launched and to say that it’s completely revolutionalised mobile marketing is an understatement. 

Read the full article - Why do I need a mobile app?





Telegraph - Take the Honest John iPhone app to the car showroom with you  Take the Honest John iPhone app to the car showroom with you.

(Sep 22nd 2009)
Telegraph Motoring contributor and respected independent authority Honest John is breaking new ground with the UK's first free App to deliver road tests and videos to the Apple iPhone. 
John is in a strong position to help those buyers who feel out of their depth when visiting a car dealership. "It's like taking me with you to the showroom or dealer forecourt when choosing your next car," explained Honest John. 

Read the full article - Take the Honest John iPhone app to the car showroom with you




:: Our latest Apps ::

Carole Nash PFEW iPhone/Android App WaveTrax iPhone/iPad App
BMW Finance iPhone/iPad app

Carole Nash Pride and Joy is the app that classic car enthusiasts have been waiting for.

Police Federation iPhone app

The Police Federation App is a must-have for every police officer in England and Wales.

WaveTrax iPhone/iPad app

WaveTrax is the most fully featured sailing and boating logbook app for your iPad and iPhone.



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