|
AppCreatives was approached by Car Dealer Magazine about creating an Application that replicated its monthly publication.
Car Dealer Magazine offers dealers the latest car industry news, features and road tests every month.
Car Dealer Magazine's brief was simple and the aims and objectives were very specific. We needed to provide an iPhone App that could deliver their unique content in real-time, whilst expanding the Car Dealer Magazine user base by reaching out to the iPhone community.
:: Solution ::
The most important thing we wanted to do was to replicate the magazine and all its offerings as best as possible in digital format. The information had to be clear, concise and available quickly. We worked alongside Car Dealer Magazine’s technical teams so we could pull information in real-time allowing the App to display information that was always up-to-date. The result was an App with the following features:
-
Breaking car industry news – as and when it happens
-
Analysis of the latest car stories
-
New car launches, news and pictures
-
Road tests of the latest cars, supercars and more
-
Read reports on classic cars that became Sales Legends
-
Enjoy columns on amazing supercars – like the Audi R8 and Bugatti Veyron – in
a Cult Cars column
-
Watch Car Dealer TV – enjoy videos from the Car Dealer Magazine team, displayed in an easy to view feed via YouTube
-
Editor’s Blog – read comment and analysis from the Car Dealer Magazine editorial staff on latest industry gossip
The Application is another example of how we have kept Car Dealer Magazine’s brand identity and values alive.
:: Screenshots ::
|